How shopping and finance apps create value for loyalty
ON-DEMAND WEBINAR
Utility is no longer enough to generate loyalty in apps. Today loyalty is earned by creating value that keeps users coming back in a world where attention and spending are fiercely contested. When that value is tangible and tied to rewards, both apps and their users win. In this panel chat, leaders from True Finance and ShopBack join Mistplay to share their insights into how they are rethinking their reward systems to fuel user loyalty as their apps evolve.
What you will learn:

CEO at True Finance
Tim is a fintech leader and founder with over a decade of experience developing technology that helps people take control of their financial futures. Today he leads cash advance and rewards app True Finance as CEO and Co-founder.

U.S. GM at ShopBack
Carolina is a growth and partnerships leader in fintech and loyalty ecosystems. She has delivered exponential scale through strategic alliances, product innovation, and mobile-first engagement. She now leads North America expansion at ShopBack.

Product GM at Mistplay
Marc is an established ad tech veteran, having built the Unity Ads team in EMEA, led X's MoPub, and driven Fetch Play's growth as GM of gaming. Today he is a product and growth leader at Mistplay as the GM of LoyaltyPlay.