Stay in-the-know on the mobile gaming and app industry with articles, reports, and case studies.
Achieving 2.5x D30 ROAS goal: How Mistplay helped I9: Inferno Nine excel in South Korea's competitive MMORPG Market
How Netmarble achieved a 10% increase in high-value RPG players with Mistplay
Mistplay’s 2025 year in review for publishers
Rewarding every step: Loyalty insights from Shopping and Finance app leaders
Global growth, local play: Mobile gaming behavior & trends across the US, UK, Korea, and Japan
Scale your profits: The publisher’s guide to mobile app monetization
How gaming offers drive revenue for high-value app verticals
How Ovivo Games achieved a 3.5% lift in LTV with Mistplay’s HEX
Offerwalls explained: A proven monetization model for mobile apps