SHOPPING & CASHBACK

Boost engagement between purchase moments with gaming

Turn customer downtime into repeat engagement to boost purchase frequency and order volume.

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How Loyaltyplay works for shopping and retail

LoyaltyPlay is a gaming reward hub that integrates with your existing loyalty program, strengthening monetization and generating supplemental revenue. Your users play curated games to earn your in-app rewards, which they can then use directly in your app ecosystem.

By harnessing the power of play-and-earn mechanics, you’ll encourage shop exploration and discovery – boosting purchase frequency and volume.

It’s time to get in the game

Up to

67%

of U.S adults play mobile games weekly1

Up to

54%

re-engagement with lapsed customers through integrated gaming offers2

Up to

2.5x

more frequent visits after first offer redemption2

1Statista, 2025

2Performance data, 2025-2026

How LoyaltyPlay drives value for your business

01

Keep shoppers engaged between purchase moments

Turn the gap between buying moments into an engagement opportunity – with rewarded play that keeps shoppers active in your app, driving up to 2.5x more frequent visits and up to 35x higher redemption rates on game-linked offers.

02

Re-engage lapsed shoppers at scale

Give deal-seeking users a reason to come back that isn't just another discount. Game-linked offers with brand rewards are proven to re-engage lapsed shoppers and drive purchase behavior, with up to 54% re-engagement from lapsed customers.

03

Get paid to drive loyalty

Generate revenue on every game install and reinvest it into rewards that encourage higher AOV and repeat purchases – a revenue stream that funds itself while deepening the loyalty loop.

Built for shopping and cashback

Re-engage lost customers

By offering a new way to earn, game-linked offers encourage engagement and drive up to 54% re-engagement from lapsed customers.

Engage users between transactions

Layering in gaming habits keeps your app top-of-mind in between shopping trips and helps reduce cart abandonment.

Strengthen your rewards ecosystem

Increase the perceived value of your app and loyalty program without disrupting user trust or core flows.

Unlock dual-sided revenue

LoyaltyPlay delivers new monetization streams driven by CPI-based revenue and increased user spending.

Related reading & resources

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