FINANCE & FINTECH

Boost engagement and deposits with the power of gaming

Leverage Mistplay's decade-proven rewarded model to find new, sustainable growth – turning gameplay into installs, revenue, and loyalty that compounds over time.

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How Loyaltyplay works for finance

LoyaltyPlay is a gaming reward hub that lives in your app, turning transactional visits into habitual, rewarding experiences. Your members play curated games to earn your in-app rewards, which they can then reinvest directly into your ecosystem.

By harnessing the power of play-and-earn mechanics, you’ll turn idle moments into repeat engagement – capturing members during their downtime and keeping them in your app longer.

It’s time to get in the game

Up to

67%

of U.S adults play mobile games weekly1

Up to

55%

of bank customers prefer using mobile apps to manage their accounts, meaning a rewarding app experience is critical2

Up to

2.5x

more frequent visits after first offer redemption3

1Statista, 2025

2Newzoo, 2025

2Performance data, 2025

How LoyaltyPlay drives value for banking and fintech

01

Turn transactional visits into habitual engagement

Give members a reason to open your app between transactions. By capturing them during downtime with play-and-earn mechanics, you’ll build frequency habits, extend session time, and keep your brand top of wallet.

02

Win on loyalty in a crowded market – with partner-funded rewards

Introduce a differentiated earn mechanic with partner-funded rewards that re-engage lapsed members and give users a compelling new reason to choose your platform, with up to 54% re-engagement from lapsed customers.

03

Unlock a new, low-lift revenue stream

Generate CPI-based revenue every time a member installs a game that you can reinvest directly into more rewards for your members – a self-funding loyalty loop that deepens engagement without eating into your budget.

Built for banking and finance apps

Fuel micro-deposits

Rewards convert into frequent, low-friction top-ups to turn passive members into active customers who engage with your core product more often.

Engage users between transactions

Play-and-earn habits keep your app top-of-mind during downtime between banking moments, helping to mitigate churn.

Strengthen your rewards ecosystem

Increase the perceived value of your app and loyalty program without disrupting user trust or core financial workflows.

Diversify revenue beyond core products

Generate incremental revenue outside of subscriptions and financial product commissions – no new spend required.

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