EN
Bring the world's most engaging mobile habit into your brand ecosystem with LoyaltyPlay to transform everyday play into customer loyalty, incremental revenue, and real-world visits – powered by a decade-proven rewarded gameplay model.
Contact us
LoyaltyPlay is a loyalty solution that supercharges your customer loyalty by introducing the power of mobile gaming directly into your reward ecosystem. By pairing your brand offers with popular mobile games, you give customers a reason to engage with your brand more often, ultimately driving the redemption rates, visit frequency, and loyalty depth that matter most to your bottom line.
Designed for brands and retailers across verticals, LoyaltyPlay drives customers into your stores by offering real-world rewards for downloading and playing game offers – so the more they play, the more points they earn, and the more they spend with your brand.
Up to
of U.S adults play mobile games weekly1
Up to
higher offer redemption rates vs standard loyalty offers2
Up to
more frequent visits after first offer redemption2
1Statista, 2025
2LoyaltyPlay performance data
Turn digital behaviors into real-life visits and spend with LoyaltyPlay – driving up to 35x higher redemption rates and 2.5x more frequent visits from customers.
Adding mobile gaming to your offers introduces a powerful layer of differentiation and gives your customers a compelling new reason to choose your brand – with leading brands seeing up to 54% engagement from lapsed customers.
Promote game-linked offers through your owned channels and get paid for every game download or redemption. With partner-funded rewards, you can deepen engagement and run promotions without adding cost to your margins or operational load to your team.
Capture attention by promoting mobile games tied to your branded offers across your owned media channels, such as social, email, in-app, and text.
Customers download and play a featured game and are automatically rewarded with a brand offer of your choice – such as in-app currency, a coupon, or a free item – while you earn on the install.
Rewards bring users back to redeem – in-store or in-app – which translates into more visits, more spend, and higher redemption rates.
“We are thrilled with the consumer engagement improvements. Not only have we dramatically increased offer redemption rates, but the ability to re-engage our lapsed customers has impacted overall business performance.”
A diverse catalog of mobile games from top publishers in the market
A recommendation engine that surfaces games users are most likely to enjoy
Branded, customizable UI to match your brand and ecosystem
Comprehensive analytics and reporting to make data-driven decisions
Integrations with partners like Paytronix, PAR, Electrum, Marigold, and more
In today’s mobile landscape, apps from every category compete for the same scarce resources: user attention and share of wallet.
GoMart is a 100-year-old convenience store chain based in West Virginia, serving loyal customers across the region.
Checkers & Rally's is a prominent national drive-thru burger chain known for its bold flavors and value-driven menu.
