Stay in-the-know on the mobile gaming and app industry with articles, reports, and case studies.
Global growth, local play: Mobile gaming behavior & trends across the US, UK, Korea, and Japan
Rewarding every step: Loyalty insights from Shopping and Finance app leaders
What’s new with Mistplay in South Korea and Japan
Mistplay’s 2025 year in review for publishers
Achieving 2.5x D30 ROAS goal: How Mistplay helped I9: Inferno Nine excel in South Korea's competitive MMORPG Market
The quest for LTV: How mobile RPG gamers play, progress, and spend
Ahead of the game: 7 mobile gaming industry trends set to define 2026
Inside the offerwall economy: 5 lessons on revenue, demand, and the cost of opacity
Meet Playtime Events: The next evolution of rewards with Mistplay