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Access high-quality iOS inventory by taking a two-pronged approach to play-and-earn as users play and compete to earn exclusive rewards – turning your gamers into loyal, high-value users.
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Tap in to Mistplay’s owned and operated inventory on iOS, unlocking additional scale and access to highly engaged users eager to discover their next favorite game.
Leverage an event-based reward system that drives users into your games for fun, rewarded competition that continuously engages users to improve LTV.
Reach high-value users and optimize your ROAS targets by leveraging precise manual-targeted campaigns and CPI bidding – with dynamic bidding to follow.
Competitive Tournaments to fuel playtime and spend
Precise manual targeting and CPI bidding to achieve scale
Trivia and surveys to drive supplemental engagement
Enticing Shop offers to drive further rewarded engagement
Similar to Mistplay for Android, players will discover your game through Mistplay for iPhone and earn Points for time spent playing and engaging as well as spending on IAP. A key difference on iOS is that users will get rewarded for events as opposed to playtime, giving publishers a different campaign type to maximize ROAS and retention.
Mistplay for iPhone campaigns are manual CPI to start, with dynamic bidding to follow. In the future, tROAS campaigns will be enabled as well.
Currently, Mistplay for iPhone is available in the US and Canada, with additional plans for global rollout later in 2025.
No, Mistplay is also available for Android games through Mistplay for Android, our original play-and-earn app that has been evolving and optimizing the experience for players and publishers alike for nearly a decade.
Send us information about your studio, game, and goals through the contact form at the top of the page and we’ll be in touch!