What is mobile app monetization?

Mobile app monetization is a term that describes different methods of generating revenue from mobile apps. App developers have a variety of app monetization models to choose from, the most popular being:

• In-app purchases
• In-app ads
• Subscriptions 
• Paid apps

Developers don’t have to decide on just one monetization model for their apps. They also have the option to combine multiple monetization models, which is a popular strategy called hybrid monetization.