Stay in-the-know on the mobile gaming and app industry with articles, reports, and case studies.
Global growth, local play: Mobile gaming behavior & trends across the US, UK, Korea, and Japan
Scale your profits: The publisher’s guide to mobile app monetization
How gaming offers drive revenue for high-value app verticals
How Ovivo Games achieved a 3.5% lift in LTV with Mistplay’s HEX
Offerwalls explained: A proven monetization model for mobile apps
Finding the right subscription models to boost your mobile app revenue
Scaling quality: Mistplay outperforms rewarded channels by 30% for Ant Legion in South Korea
Your IAP playbook: For in-app purchases that drive lifetime value
The gaming opportunity: How mobile apps can capture untapped revenue potential